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Think Pink with 1305 Dock St. for Breast Cancer

October 10, 2019

Hello everyone! October is Breast Cancer Awareness Month! So, in case you didn’t know, Bozzuto donates funds to the BREM Foundation every October. Thus, we would like to inform all residents about our opportunities at 1305 Dock Street to help raise awareness and money for this important cause. Join your local community in their pink T-shirts and the fight against breast cancer!

Specifically, every Wednesday we will be supporting the BREM Foundation in the leasing office. Come stop by and donate to the cause or enjoy our pink-themed goodies and treats.

What is Breast Cancer?

The National Breast Cancer Foundation believes that educating women may increase early detection, higher survival rates, and proactivity.

1 in 8 women will be diagnosed with breast cancer in their lifetime. There is currently no known cure for the disease. Most women may survive, especially if the cancer is detected early.

According to the BREM Foundation, there will be an estimated 41,000 deaths from breast cancer in 2019.

So, what exactly is breast cancer? Cancer is an umbrella term of diseases characterized by the development of the growth of abnormal cells in the body. These cells will then invade and destroy healthy, normal cells. Breast cancer starts in the breast tissue as a group of cancer, or abnormal, cells that may then invade surrounding tissue or other areas of the anatomy. Risk factors for the development of breast cancer may include, but are not limited to: a family history of the disease, the BRCA gene, lack of physical exercise, being overweight, and engaging in alcoholic beverages and smoking.

Read more and help spread the word this month about breast cancer.

Breast Cancer Awareness

Breast Cancer Awareness month is the month-long campaign to increase awareness and information on breast cancer. The mission of the breast cancer awareness campaign is to aid those affected by the disease through early detection, education, and support services.

Help spread awareness by:

  1. Downloading and reading the Dense Breast Q&A Guide from the National Breast Cancer Foundation
    1. According to the National Cancer Institute, approximately 50% of women ages 40+ have dense breast tissue.
  2. Share your, or a loved one’s, story about the effects of breast cancer
  3. Make a donation to help provide mammograms for women in need
  4. Volunteer with Helping Women Now
  5. Wear your pink ribbons throughout the month of October
  6. Share about Breast Cancer Awareness Month on your social media platforms

The Significance of the Month of October

National Breast Cancer Awareness Month was established in October 1985 between the American Cancer Society and Imperial Chemical Industries. The aim was to encourage women to test for breast cancer early with screenings and mammograms. According to the partnership, “education is the most effective weapon in the fight against breast cancer.”

Fun Fact! The infamous Pink Ribbon was established by Evelyn Lauder, former VP of Estee Lauder Companies, along with The Breast Cancer Research Foundation in 1993. However, this was not the first time the ribbon had been used. In 1991, the Susan G. Kormen foundation had handed out pink ribbons to runners in the NYC race for breast cancer survivors.

Wear pink this month to aid in the Susan G. Komen movement For the Cure.

The BREM Foundation

Bozzuto is partnering with the BREM Foundation to donate funds for women in need of mammograms, screening, and educational and support services. The BREM foundation is also the only breast-imaging fellowship with a community service and public outreach for physician training.

The BREM Foundation was founded by Dr. Rachel Brem. She has dedicated her life to the eradication of breast cancer after her mother was diagnosed when she was twelve years old. Her mother’s 43 year-long fight and survivorship with cancer inspired her to help patients “beat the odds.”

After completing her MD at Columbia Medical School, she philosophized that radioactive imaging and testing may help the detection of breast cancer. Before utilizing these methodologies on her patients, she actually tested out the equipment on herself. At 37, she discovered her own breast cancer. From that day on, she has led the field in CAD, MBI, ABUS, and MRI scans and images for the detection of cancerous tissue.

The BREM Foundation is also encouraging women to donate their bras for the RE-BRA Initiative. Low-Income women often cannot afford bras and after breast surgery, women’s bras may not fit. Their old bras present mental, physical, and financial challenges. The BREM foundation ensures that all bras are dry-cleaned and in the utmost condition. This level of care is a first among may bra-donation organizations.

So, we encourage residents to help us, along with the BREM Foundation, to increase resources and advocacy for breast cancer survivors.

Donate to the BREM Foundation >>

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